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Digital Signage With Live TV
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UniSoft offers a (out-of-home ad) solution. Content is delivered either using the broadcast TV signal or broadband. For TV broadcast, we support ATSC 1.0, ATSC 3.0 and DVB-T2.
The system uses the Ryarc Campaign Manager software for creation, scheduling and monitoring of ads. Campaign Manager supports multiple screen zones contain video media, live TV, web content and much more. The client PC runs Ryarc's CMPlayer.
Key Benefits
- Multi-zone screens which can include live TV, web content and ad media.
- AI subsystem combined with camera input can alter the sales pitch in real time: e.g. if a supermarket customer places a baquette in their trolley, CMPlayer can pitch a commercial for cheese.
- Integrated with an electronic queuing system. Ads can be displayed while customers wait to be served.
- In addition to using a backchannel for playout reporting it can be used to monitor IoT devices connected to CMPlayer.
- Playout schedule can be interrupted with emergency alerts or essential messaging.