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ATSC 2.0

The Advanced Television Systems Committee (ATSC) is in the process of defining the ATSC 2.0 terrestrial television standard. The ATSC 2.0 Interactive Services system allows the broadcaster to connect programming with additional services related to that programming.

This standard provides a number of new features to traditional linear TVs including:

The Commercial Benefits

ATSC 2.0 provides the broadcaster with several new methods of revenue generation. These include:

More Details

Non-Real Time (NRT)